Mohan Sawhney is the McCormick Tribune Professor of Electronic Commerce and Technology--and director of the Center for Research on Technology, Innovation, and E-Commerce--at Northwestern University's Kellogg Graduate School of Management. Named by BusinessWeek as one of the 25 most influential people in e-business, Sawhney is an internationally renowned consultant, writer, teacher, adviser, and speaker.

Jeff Zabin is an independent writer and speaker, and a research fellow with DiamondCluster International, a premier business strategy and technology solutions firm. He is a co-founder of an e-business thought leadership network, called nMinds, and a strategic advisor to several technology and e-commerce companies.