C Whan Park

4 books • 1 series

Sep 16, 2016
Cover of Brand Admiration

Brand Admiration

Jan 1, 2009
Cover of Handbook of Brand Relationships

Handbook of Brand Relationships

Jan 12, 2008
Cover of Brand Attachment

Brand Attachment (Foundations and Trends (R) in Marketing)

Jan 1, 2008
Cover of Foundations and Trends: Brand Attachment: Construct, Consequences and Causes

Foundations and Trends: Brand Attachment: Construct, Consequences and Causes