7 books • 1 series
Alternative Markup Decision Rules and Their Profit Implications (Classic Reprint)
Optimal Allocation of Competitive Marketing Efforts Revisited (Classic Reprint)
Observations on Applying the Dorfman-Steiner Theorem (Classic Reprint)
Retail Outlet Location: A Model of the Distribution Network Aggregate Performance (Classic Reprint)
Visit Continuation Rates, Inter Visit Times, and Their Managerial Implications to Family Planning Administrators: A Case Study of Atlanta (Classic Reprint)
Building Models for Marketing Decisions (International Series in Quantitative Marketing, #9)
Building Implementable Marketing Models