27 books
10 Case Studies on Celebrity Branding & Celebrity Endorsements
Retail Marketing & Management
Feluda o Kobita
The Nawab's Ring
A Murder at Bolpur
Maa
Stories from India Volume I
Brand Marketing
How Has the Indian Brand Endorsement Landscape Evolved?
A Dog in the House
A Conditional Affair
11.03.2001-15.03.2001 - A Tale of Turnaround
11.03.2001 - 15.03.2001
How to Write Effective Teaching Notes & Teach Case Studies Effectively?
Empirical Perspectives of Celebrity Endorsements
How to Enhance Shelf Life of Case Studies?
How to Execute Celebrity Endorsements for Enhancing Brand Preferences?
Women in Indian Advertisements - Plots & Perspectives
Do Case Studies have a Shelf Life?
A Text on Services Marketing
Czars of the East
Case Studies for Marketing Students
How to Write and Teach Case Studies Effectively?
Leveraging Celebrity Power for Branding