Ming Zeng was the chief of staff and strategy adviser to Jack Ma at Alibaba Group for over a decade (2006-2017) as it blossomed into a $400 billion company. He is currently chairman of the Academic Council of Alibaba Group and dean of Hupan School of Entrepreneurship, founded by Ma and other Chinese business leaders. Previously, he taught at INSEAD and, in 2002, he was one of the seven professors who founded Cheung Kong Graduate School of Business in Beijing. He wrote one of the first cases on Alibaba in 2000. The book he coauthored with Peter Williamson, Dragons at Your Door, remains one of the most cited books about the strategies of leading Chinese companies.
