David De Cremer is the KPMG professor in management studies at Judge Business School, University of Cambridge, and an advisor to the Novartis AG ethics-based compliance initiative (Switzerland). He was named the most influential economist in the Netherlands (2009–10) and named one of the Global Top Thought Leaders in Trust (2016) by the organization Trust Across America. He has been awarded many international scientific awards, published more than 200 academic articles, and written popular books with his latest one being The Proactive Leader: How to Overcome Procrastination and Be a Bold Decision-Maker.
