Russell's passion for ensuring quality of life for the elderly has led him to become a leading voice in senior care in Southern Arizona. Through his experiences as a pastoral leader to many diverse cultures around the world, he gained a unique perspective on how people should be treated in their final season of life. Today, he and his wife, Tammy, have established Arizona Homestead Long-Term Care Solutions, Inc., an ever-expanding senior resource company. He also hosts a radio show called the Care Connection Senior Show. Russell believes strongly in giving back to the community. He does this by participating in a number of organizations. He's currently a member of the Rincon Rotary Club, the board of trustees for St. Luke's Home (which provides housing for low-income seniors), and the Alzheimer's Association's regional board of directors.