Preethi Nair worked as a management consultant but gave it up to follow her dream and write her first book, Gypsy Masala. She set up her own publishing company and PR agency to publish and promote the book. Preethi managed to gain substantial coverage and after two years of a rollercoaster journey, she managed to sign a three-book deal with HarperCollins. She won the Asian Woman of Achievement award for her endeavours and was also short listed as Publicist of the Year for the PPC awards.