Eliane Karsaklian, PhD, HDR, is an unusual combination of big picture thinker, academic and practical businessperson. She has lived and worked in a number of countries during her career and has published several books about international marketing and international negotiation. Her last book Multicultural Marketing is your Story describes the importance and impact of cultural communities in our lives and in marketing. As an internationally known speaker and award-winning researcher, Dr. Karsaklian is currently Clinical Professor at the University of Illinois Chicago.