Richard Noble OBE is an entrepreneur, company director and adventurer. As director of Thrust Cars Ltd (1974-83), he managed the Land Speed Record Team and drove Thrust 2 to the new World Land Seed Record. He was also a director of the SSC Programme (1994-97) that achieved the first ever supersonic World Land Speed Record. He has won numerous awards and holds honorary doctorates from six universities. He has made numerous appearances on television worldwide and has written two other books.