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A revealing look at how negative biases against women of color are embedded in search engine results and algorithms Run a Google search for “black girls”—what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls,” the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black...

Assess your readiness for Exam 70-488, Developing Microsoft SharePoint Server 2013 Core Solutions, and quickly identify where you need to focus and practice. This practical, streamlined guide walks readers through each exam objective, providing "need to know" checklists, review questions, exam tips, and links to further study - all designed to help evaluate and bolster exam candidates' preparation. Readers will discover considerations for planning and designing SharePoint sites, implementing aut...

Do you have a website? Is it performing as well as you had hoped? Do you make money on the Internet? No? SEO SOS can help turn that around. Using Search Engine Optimization techniques, this valuable SEO book can help propel your website upwards in search engine results pages, resulting in a constant stream of FREE targeted traffic to your site, ready for you to turn into sales. Simply follow the essential search optimization, website promotion, and internet marketing tips outlined in this easy t...

"In what is certain to be a seminal work on metadata, John Horodyski masterfully affirms the value of metadata while providing practical examples of its role in our personal and professional lives. He does more than tell us that metadata matters—he vividly illustrates why it matters." —Patricia C. Franks, PhD, CA, CRM, IGP, CIGO, FAI, President, NAGARA, Professor Emerita, San José State University, USA If data is the language upon which our modern society will be built, then metadata will be it...

This concise introduction to Sphinx shows you how to use this free software to index an enormous number of documents and provide fast results to both simple and complex searches. Written by the creator of Sphinx, this authoritative book is short and to the point. * Understand the particular way Sphinx conducts searches * Install and configure Sphinx, and run a few basic tests * Issue basic queries to Sphinx at the application level * Learn the syntax of search text and the effects of various se...

Redis is an innovative data tool that offers more flexibility than other available NoSQL key-value stores like Cassandra or DynamoDB. Because Redis accepts hashes, strings, lists, and other structures as values, the key-value idea can be expanded to a wider range of use cases. Redis works with in-memory datasets to provide lightning-fast response times. It's free, open source, and easy to utilize from most standard programming languages. Redis in Action is an example-driven book that introd...

Behind Google's deceptively simple interface is immense power for both market and competitive research-if you know how to use it well. Sure, basic searches are easy, but complex searches require specialized skills. This concise book takes you through the full range of Google's powerful search-refinement features, so you can quickly find the specific information you need. Learn techniques ranging from simple Boolean logic to URL parameters and other advanced tools, and see how they're applied to...

Research your family history using the latest online tools and apps Genealogy Online For Dummies, 7th Edition is the perfect book to help you conduct genealogical research. Updated to cover the latest online tools, this new edition shows you how to leverage social networks and the rapidly increasing number of mobile apps to locate family members and trace their histories. You?ll discover how to start your investigation, develop a research plan of action, identify sites and resources that will be...

Build an enterprise search engine using Apache Solr: index and search documents; ingest data from varied sources; apply various text processing techniques; utilize different search capabilities; and customize Solr to retrieve the desired results. Apache Solr: A Practical Approach to Enterprise Search explains each essential concept-backed by practical and industry examples--to help you attain expert-level knowledge. The book, which assumes a basic knowledge of Java, starts with an introduction...

Among the search tools currently on the Web, search engines are the most well known thanks to the popularity of major search engines such as Google and Yahoo!. While extremely successful, these major search engines do have serious limitations. This book introduces large-scale metasearch engine technology, which has the potential to overcome the limitations of the major search engines. Essentially, a metasearch engine is a search system that supports unified access to multiple existing search eng...

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