MindTap for Iacobucci's, Marketing Management, 6th Edition, helps you learn on your terms. New mini-cases, interactive content and leading cases help you understand the global market, ethics and social media marketing as well as the importance of marketing management theories, concepts and decisions.
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- ISBN10 0357635108
- ISBN13 9780357635100
- Publish Date 27 September 2021
- Publish Status Active
- Publish Country US
- Publisher Cengage Learning, Inc
- Imprint CENGAGE Learning Custom Publishing
- Edition 6th Revised edition
- Format eBook
- Language English