How to Advertise, Third Edition: Building Brands and Businesses in the New Marketing World (Completely Revised and Updated New Edition)

by Kenneth Roman, Jane Maas, and Roman Kenneth

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  • ISBN10 0312340214
  • ISBN13 9780312340216
  • Publish Date 1 March 2005
  • Publish Status Active
  • Publish Country US
  • Imprint St Martin's Press
  • Edition 3rd ed.
  • Format Paperback (US Trade)
  • Pages 288
  • Language English