E-mail has revolutionised the way we do business. In "E-mail Selling Techniques", sales guru Stephan Schiffman addresses e-mails' role in the twenty-first century sale: when to use e-mail to correspond with a prospect or established account, and when a traditional medium is more appropriate. "E-mail Selling Techniques" offers essential guidelines for the proper length and format of sales e-mails, advice on tone and content and tips for writing attention-grabbing subject lines. The essential book for sales professionals who rely on computers and portable e-mail devises to get the deal done.
- ISBN10 1593377444
- ISBN13 9781593377441
- Publish Date 30 November 2006
- Publish Status Unknown
- Out of Print 3 June 2013
- Publish Country US
- Imprint Adams Media Corporation
- Format Paperback
- Pages 160
- Language English