Exploring the Media: Text, Industry, Audience

by Barbara Connell

Barbara Connell (Editor)

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Book cover for Exploring the Media

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"A wealth of well-researched and informative material.... I'd suggest investing in half-a-dozen copies for the library or the [media] department, and encouraging students to buy their own copy... and I'd like to congratulate Auteur for providing a text which offers friendly and well-presented guidance."--PoV

In this new edition of Auteur's highly successful introductory textbook, expert instructors and examiners revise, update, and expand key entries. Exploring the Media unpacks media's core concepts and develops students' analytical, research, and production skills. As with the first edition, the text maintains its three-part structure. The first section, entitled "Approaching the Media," covers the major concepts of media studiesĀ—genre, narrative, representation, and audienceĀ—as they take shape in various forms of media, and it includes a new section on ethnicity. The second section, "Media Industries," evaluates (now revised) case studies of television programs, computer games, films, magazines, and advertising, and adds new coverage of the music industry, newspapers, and radio. The third section, "Researching, Creating, and Evaluating Your Own Media Products," has been reworked entirely to reflect recent changes in technology, audience, and production.
  • ISBN10 1906733473
  • ISBN13 9781906733476
  • Publish Date 26 July 2011
  • Publish Status Out of Print
  • Out of Print 30 April 2022
  • Publish Country GB
  • Publisher Liverpool University Press
  • Imprint Auteur Publishing
  • Format Paperback (US Trade)
  • Pages 256
  • Language English