Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.
- ISBN13 9781260288353
- Publish Date 16 August 2018
- Publish Status Active
- Out of Print 5 July 2022
- Publish Country US
- Imprint McGraw-Hill Education
- Edition 9th edition
- Format Paperback
- Language English