Building Consumer Good Brands in China: From the Perspective of Enterprises from Western Countries

by Judith Frey

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  • ISBN10 383867944X
  • ISBN13 9783838679440
  • Publish Date 28 April 2004
  • Publish Status Active
  • Imprint Diplom.de
  • Format Paperback (US Trade)
  • Pages 148
  • Language English