BUNDLE: Parnell: Strategic Management 4e + Werther: Strategic Corporate Social Responsibility 2e

by John A. Parnell

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John A. Parnell, Strategic Management: Theory and Practice, Fourth Edition

Balancing theory with practice, this fully updated fourth edition of John A. Parnell's acclaimed text continues to provide detailed, accessible coverage of the strategic management field. Taking a global perspective, the text addresses concepts sequentially, from external and internal analysis to strategy formulation, strategy execution, and strategic control. To help readers build their analytic skills as they master course concepts, Parnell aligns each chapter's key concepts with 25 case analysis steps. Current examples and high interest cases, largely drawn from The Wall Street Journal and Financial Times, illustrate the key role of strategic management in the United States and around the world. Ideal for the capstone strategic management course, Strategic Management is appropriate for a range of undergraduate and graduate courses.


William B. Werther, Jr., David Chandler, Strategic Corporate Social Responsibility: Stakeholders in a Global Environment, Second Edition

Blending theory with practical application, this comprehensive text supports courses at the intersection of corporate social responsibility (CSR), corporate strategy, and public policy. Part I provides an overview of the field, defining CSR and placing it in the context of wider corporate strategy. Part II contains chapters on CSR issues related to the organization, the economy, and society, and provides detailed case studies on a variety of well-known firms. Adopting a stakeholder perspective, the authors explore CSR issues within the complex global business environment in which corporations operate today.

Keep your course content up-to-date!
Subscribe to David Chandler's blog for topical CSR-in-the-news items for discussion in class. The CSR Newsletter is a freely-available resource generated by the authors as a dynamic complement to the text. Instructors and students may readily access newsletter archives at
http://strategiccsr-sage.blogspot.com/.

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  • ISBN10 1452291225
  • ISBN13 9781452291222
  • Publish Date 31 March 2013
  • Publish Status Out of Print
  • Publish Country US
  • Imprint SAGE Publications Inc
  • Language English