Perfect Phrases for the Sales Call, Second Edition (Perfect Phrases)

by Jeb Brooks and William Brooks

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Book cover for Perfect Phrases for the Sales Call, Second Edition

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THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEDON'T MISS THESE OTHER BOOKS IN THE PERFECT PHRASES SERIES

How do you get face time with someone who doesn't accept sales calls? What is the best way to present the value of your offering? How do you handle price objections? Answer: You need to speak the right language.

This fully revised second edition of the popular Perfect Phrases for the Sales Call provides an arsenal of persuasive language and word-for-word practice scenarios to help you address any challenge. Learn the most effective language for:

  • Getting past gatekeepers and selling to the decision makers
  • Presenting your product or service in the best light
  • Handling objections, stalling, and other delaying tactics
  • Building trust and cultivating relationships
  • ISBN13 9780071745048
  • Publish Date 16 January 2011 (first published 16 November 2005)
  • Publish Status Active
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Professional
  • Edition 2nd edition
  • Format Paperback
  • Pages 256
  • Language English