Drawing upon forty years of experience from his own sports and celebrity management practice, Mark H. McCormack is back with common-sense advice aimed at business owners and would-be CEOs. McCormack's tips include:End your day on time People who say they can keep a secret usually can't It pays to overestimate your competition The best ideas cannot be stolen Know when to say "It's none of your business" Get paid for thinking rather than doing Time in front of the customer is the best time of all Be wary of unanimous agreement Not every budget deserves your respect Learn the art of picking up the check In ninety brief chapters that range in topic from getting ahead to staying competitive, McCormack makes clear that doing business in today's climate still involves the same basic elements of human interactionintelligence, creativity, and efficiencythat have always meant the difference between success and failure.
- ISBN10 0141002085
- ISBN13 9780141002088
- Publish Date 31 December 2001
- Publish Status Active
- Publish Country US
- Imprint Penguin Books
- Format Paperback (US Trade)
- Pages 304
- Language English
- URL https://penguinrandomhouse.com/books/isbn/9780141002088