John R. Rossiter

5 books

John R. Rossiter, Professor of Marketing, University of Wollongong, Australia.
Dec 6, 2010
Cover of Measurement for the Social Sciences

Measurement for the Social Sciences

Jan 20, 2005
Cover of Marketing Communications

Marketing Communications

Jul 31, 1998
Cover of Advanced Media Planning

Advanced Media Planning

Dec 1996
Cover of Advertising Communications and Promotion Management

Advertising Communications and Promotion Management

Jan 1, 1987
Cover of Advertising and Promotion Management

Advertising and Promotion Management